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Stephanie Winans

Stephanie Winans

GTM Strategy Consulting for Startups

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A Guide To Sucking Less At Twitter

June 7, 2016 by Stephanie Winans Leave a Comment

Twitter was founded in 2006, has 310 million monthly active users today and is the social media darling of TV. So why is radio still confused about how to use it?

Filed Under: Uncategorized Tagged With: morning show, social media, social media strategy, twitter, twitter lists

Which Social Media Platforms Should Your Small Business Be Using?

May 17, 2013 by Stephanie Winans Leave a Comment

No matter what the state of your social-media usage, there’s room to improve your strategy and expand your business. But where to focus your efforts? I offer a quick rundown on which social platforms might help you and how in an interview for the Verizon Wireless Small Business Guide.   Thumbnail photo credit: Verizon Wireless

Filed Under: Business Tagged With: facebook, Google+, LinkedIn, pinterest, small business, social media, social media strategy, twitter, verizon

Social Media’s Role in the Boston Marathon Bombings

April 25, 2013 by Stephanie Winans Leave a Comment

I had the pleasure of speaking with Fred LeFebvre on 1370 WSPD/Toledo regarding the role social media played in the aftermath of the Boston Marathon bombings. Listen to the podcast here.  

Filed Under: Artists, Business, Uncategorized Tagged With: audio, Boston, Boston Marathon bombings, Fred LeFebvre, privacy, reddit, social media, twitter, WSPD

Getting Started on Twitter: A Cure for the Twitter Jitters

August 9, 2012 by Stephanie Winans 3 Comments

Twitter looks fun, but you don’t understand exactly how it works? Everyone feels that way when they first sign up. To cure those Twitter jitters, here’s what you need to know to get started: How it Works You have 140 characters for each tweet. You’ll want to craft your tweets efficiently to convey your message […]

Filed Under: Artists, Business, Uncategorized Tagged With: apps, brand, followers, social media, twitter

Think Like TV: Tips to Making a One-Way Medium Interactive

June 30, 2012 by Stephanie Winans Leave a Comment

The request lines don’t ring very often anymore. So, how can we make radio interactive without callers? Luckily, social media and texting became popular about the time calling in to a radio show became unpopular. We have the opportunity to make our one-way medium a two-way interaction between us and the listeners. We also know […]

Filed Under: Uncategorized Tagged With: CW, feedback, hashtag, listeners, on-air content, promotion, social media, social media training, television, The Food Network, the x factor, twitter, website traffic

Social Media Tips for Small Business [Audio]

June 6, 2012 by Stephanie Winans Leave a Comment

I had the pleasure of being a guest on It’s Just Business, Wink 107.1/Ohio. I gave the Business Crash Test Dummy, Kim Turner, feedback on a recent issue he had with Yelp. I answered several caller questions about small business and social media, including whether you should self-promote on LinkedIn, the Facebook cover photo no-no’s, […]

Filed Under: Business Tagged With: cover photo, engagement, facebook, followers, imagery, Instagram, LinkedIn, pictures, social media, social media service, twitter

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