With new social networks popping up daily, it’s easy to tune them out. However, there is one newbie you can’t ignore, and that’s Pinterest. What is Pinterest? It’s a virtual pinboard that allows you to organize and share (or “pin”) things you find on the web. Common uses for Pinterest include wedding planning, home decorating, […]
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From Likes to Loyalty
We’re not cell phone companies, we’re radio. So why are we concentrating so hard on getting likes, followers, and circles with no focus on how to keep them happy once we get them? With social media, it’s easy to get allured by the numbers. We compare our Facebook likes and Twitter followers (and perhaps YouTube […]
What I Like About Google+
Google+ is Google’s new social network, an attempt to compete in the social media empire dominated by Facebook and Twitter. Now in the invite-only phase, you must have an email invitation to join. We’re sure Mark Zuckerberg loves the talk on Facebook on wanting a Google+ invite! If you still don’t have one, leave me […]
Are Your Station’s Content Rules a Roadblock to Quality Content?
You can’t do this. You have to do that. With so many stipulations on content, jocks are afraid to get involved online for fear of doing something wrong. Companies are trying to emphasize the importance of digital… but are they going about it the wrong way? I have heard many jocks say they are so […]