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Stephanie Winans

Stephanie Winans

GTM Strategy Consulting for Startups

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circles

Running in Circles: Radio’s Place in Google+

August 1, 2011 by Stephanie Winans Leave a Comment

By now you have heard the talk about circles, +1s and hangouts.  Maybe you’ve checked out Google+, or maybe you’re overwhelmed by so many social media options. Should you, your talent, your morning show, your station be on Google+? Google+ for Managers and Talent People who are social media savvy will love being one of […]

Filed Under: Uncategorized Tagged With: circles, Google+, marketing strategy, social media

From Likes to Loyalty

July 25, 2011 by Stephanie Winans 1 Comment

We’re not cell phone companies, we’re radio.  So why are we concentrating so hard on getting likes, followers, and circles with no focus on how to keep them happy once we get them? With social media, it’s easy to get allured by the numbers.  We compare our Facebook likes and Twitter followers (and perhaps YouTube […]

Filed Under: Uncategorized Tagged With: circles, engagement, facebook, feature, followers, Google+, likes, marketing strategy, numbers, online content, ratings, twitter

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